Best Practices for Choosing Telemarketers

  Your telemarketing campaign is as good as your telemarketers – the better they are, the higher is your success rate. Good telemarketers should have the following attributes: Voice Obviously first impression counts. In telemarketing, customers from first impression from the voice. An energetic and pleasant one would be refreshing! Telemarketers […]

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Best Practices for Lead Generation

  All marketing campaigns start with a list of leads. There are two popular ways to generate leads – crawling from online directories or buying from database providers. Choose the industry that you would like to target Regardless of your options, you will need to decide which industry to target. Targeting the […]

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Designing an Effective Script

Script is the most important part of any telemarketing campaign. Rather than reading script word-by-word, we suggest a more engaging approach where script is just a guideline for telemarketers to structure their pitch. A script gives telemarketers an overview of how a call should progress. For new campaigns, script is […]

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